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  • Agua Segura

Green Solutions for a Better World-Agua Segura

Manuel Sauri – CEO of Agua Segura

When we look at a world map, it might seem like there’s an abundance of water. The vast expanse of blue gives the illusion that water is plentiful and that we’ll never need to worry about its scarcity. However, of the 1,400 million cubic kilometers of water on Earth, only 2.5% is freshwater, and a mere 0.3% of that is readily accessible for human consumption—the rest is either frozen or trapped underground. These figures highlight a stark reality: access to water is uneven, often turning what should be a guaranteed public right into a privilege for some.

The water crisis disproportionately affects vulnerable communities, particularly their children, who suffer from diseases related to the lack of safe water, leading to nearly 1,000 child deaths per day. With climate change increasing water variability and stressing ecosystems, we urgently need new approaches to development and planning that will help us build more resilient and aware societies.

This is where circular economy and nature-based solutions come into play as strategic, timely approaches that should inform our daily actions across all sectors. In the context of the water crisis, the interconnectedness of all system actors is clear, making us all co-responsible for managing this scarce and vital resource. Although this is a global challenge—affecting 400 million people worldwide who face water scarcity—Argentina, for instance, has its own challenges. In our country, we consume nearly 500 liters of water per person per day, while in other countries, the figure doesn’t even reach 150 or 200 liters.

What are green solutions?

But in the urgent task of caring for the planet, it’s no longer enough to simply preserve, mitigate, or regulate; we also need transformative solutions. This is where nature-based solutions, or “green solutions,” come into play. These involve investing in projects that support the transition to a global well-being economy, promoting partnerships that leave positive, lasting impacts on communities. It’s about reshaping our growth perspective so that the value of positive impact on the world and its people becomes the core of any initiative.

In addressing the water crisis, for example, we can reduce runoff losses by improving the conditions and functionality of watersheds, and foster public-private partnerships to implement water access, sanitation, and hygiene (WASH) projects, along with environmental initiatives such as soil restoration, spring protection, and the construction of rainwater harvesting systems. These “green” solutions profoundly transform business logic, generating a positive impact both on communities and within their value chains.

A global responsibility, with local challenges

While we face a global phenomenon where over 400 million people are in a situation of scarcity, each country faces its own challenges. In Argentina, for example, nearly 500 liters of water are consumed per person per day, while in many countries, this consumption does not reach 200 liters. This inequality reflects an urgent need to promote a culture of water conservation and corporate water responsibility. At Agua Segura, we believe that projects for watershed management, aquatic ecosystem restoration, and universal access to WASH (Water, Sanitation, and Hygiene) services must be part of public policy, private social impact programs, and environmental education for citizens.

From Preserving to Transforming

However, in the urgent task of caring for the planet, it is no longer just about preserving, mitigating, or regulating. Transformative responses are also required. Green solutions are heading in this direction: strategies that support the transition towards a global well-being economy, promoting alliances that always leave positive footprints in communities.

Transforming the logic of growth implies rethinking how we produce and how we manage water, integrating ecological variables into decision-making. Investing in green solutions means betting on regenerative development models that integrate nature, technology, and equity.

Concrete examples of nature-based solutions In relation to the water crisis, green solutions can include:

  • Reduction of runoff losses by improving watershed functionality.
  • Implementation of soil restoration and spring protection projects.
  • Water storage works such as rainwater harvesting systems.
  • Installation of decentralized sustainable sanitation systems.
  • Strengthening community water projects with a participatory approach.

All these actions integrate social, environmental, and economic components, generating a positive impact on communities and their value chains.

A new model of water development

Committing to green solutions also means driving a cultural change: assuming that water is not an unlimited resource, but a common good that must be managed with a long-term vision. This implies moving towards a model where universal access to drinking water and sanitation does not depend on one’s place of birth, but on a collective commitment to water security.

The future requires a new perspective that not only protects ecosystems but also restores and regenerates them. Because only through a healthy and functional environment can we guarantee health, development, and resilience.

A task for everyone

We have the generational challenge of transitioning towards a world where water, like other resources, is not a privilege but a right. To achieve this, it is essential to inform ourselves and get involved to launch new projects that protect the planet and build a better world every day.

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Opinion note

Networking: Local Allies for Lasting Impact

By the Agua Segura Team

At Agua Segura, we are convinced that no project can have a real and sustainable impact unless it is built together with those who know and inhabit the territory. Collaboration with local actors is not only an effective strategy but also an ethical principle that guides our way of working. In territories marked by resource scarcity and social vulnerability, understanding the context and community dynamics is as important as the technology or infrastructure being implemented.

The Importance of the Territory and Community Water Projects.

The challenges linked to water security are complex and require solutions adapted to each reality. Therefore, working with local allies is a fundamental part of how we do things. We rely on organizations, foundations, cooperatives, and local governments that understand the reality of the place and provide key insights to ensure that solutions truly work.

They are the ones who help us identify opportunities, who know the communities we will work with, and with whom we jointly design strategies adapted to each context. And, above all, they are the ones who make it possible for the impact to last over time.

Adapting Solutions to Local Reality

Sustainable water management requires planning that considers not only technical aspects but also social, cultural, and environmental ones. For example, installing a rainwater harvesting system or improving sanitation without understanding community customs can lead to rejection or lack of ownership. Therefore, before defining any intervention, we conduct a participatory diagnosis with key local stakeholders.

Listening to those who inhabit the territory is the first step towards a successful intervention. Often, water challenges are also linked to watershed management, water conservation in agricultural or domestic uses, or to problems of access and quality. Each territory presents a different range of possible solutions, and only through collaborative work can we choose the appropriate ones.

The Role of Grassroots Organizations

Foundations, civil associations, cooperatives, and other community organizations play a leading role. In many cases, they are already developing projects related to water, health, education, or local production. Working with them allows us to complement knowledge, strengthen local capacities, and ensure that actions do not dissipate over time.

These organizations also serve as a fundamental bridge to communities. They facilitate communication, help build trust, and act as catalysts for change. Furthermore, they often have greater flexibility to adapt to local rhythms and the particularities of each area. They are, ultimately, guardians of the process and strategic allies in implementation and monitoring.

Water Security: Shared Challenges, Joint Solutions.

Because when a project faces challenges—and there always are—it is precisely joint work that allows us to find answers. Mutual trust, constant dialogue, and a shared will to transform enable us to adapt, overcome obstacles, and move forward. Throughout our experience, we have learned that relationships are as important as results.

In contexts where access to water and sanitation remains a historical debt, we need to promote community water projects with a participatory approach. These projects not only improve infrastructure and water quality but also promote co-responsibility and the empowerment of people. The solution to the water crisis cannot be imposed; it must be built.

Sustainability Begins with Local Ownership

The permanence of results depends on community ownership. This includes both the maintenance of technologies and the continuity of hygiene practices and water care. When people feel part of the process, when they understand how a solution works and why it is important, they are more likely to sustain it over time.

Additionally, we promote WASH (Water, Sanitation, and Hygiene) training workshops, where we address both technical and cultural issues. Nature-based solutions for water are also a fundamental axis in our interventions, integrating the restoration of aquatic ecosystems, aquifer recharge, and water replenishment as key strategies.

Building Networks That Transcend Projects

We know that truly transformative projects are not done alone. They are built through networks, and it is this joint work that achieves significant change and aligns with our purpose: water as a right, as a resource, as an opportunity. At Agua Segura, we foster public-private partnerships, links with local governments, universities, the private sector, and international organizations working for water security.

Corporate water responsibility also finds its place in this collaborative approach. Companies can be strategic allies in implementing sustainable solutions, contributing resources, technical knowledge, or strengthening value chains committed to local development.

A Commitment Built Day by Day

Ultimately, our experience shows that to achieve a sustainable impact, it is not enough to have a good technical solution. It is necessary to build relationships, respect the rhythms of the territory, learn to work with others, and trust in collective wisdom. Thus, each new project becomes an opportunity to grow together and ensure that the right to water is a reality for everyone.

Working with local allies is not just a methodology: it is a philosophy. A way of inhabiting territories with respect, humility, and commitment. It is also a way to address the water crisis collectively, recognizing that every person, every organization, and every community has something valuable to contribute to building a more just, resilient, and sustainable future.

For more information keep reading our posts at aguasegura.com/posts

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Opinion note

The Water Crisis: The Economic Challenge Facing the Private Sector

By Fernanda Marmorek, CFO of Agua Segura

The water crisis is a silent but devastating threat to the private sector globally. The growing scarcity of this resource affects production, operating costs, and the viability of numerous industries. In particular, sectors such as manufacturing, agribusiness, mining, energy, and technology face significant challenges due to decreasing access to reliable water sources.

According to a WWF report, in 2021, freshwater had an estimated economic value of 58 trillion dollars, representing 60% of the global economy. However, this resource has historically been undervalued, leading to its excessive use and the degradation of water ecosystems. Overexploitation and pollution of water sources are generating adverse economic impacts for the private sector, increasing pressure on production costs and creating uncertainty in long-term investments.

Globally, the water crisis represents a significant threat to the economy. It is estimated that by 2050, around 46% of the world’s Gross Domestic Product (GDP) could originate in areas with high water risk, a significant increase compared to the current 10%. Furthermore, in 2018, economic losses related to water problems amounted to 38.5 billion dollars, although the actual impact could be higher due to a lack of data from many companies. In 2024, water-related disasters, such as floods and droughts, caused economic losses exceeding 550 billion dollars, in addition to the tragic loss of over 8,700 lives and the displacement of 40 million people.

Regions with the highest water stress include North Africa, where water extraction levels exceed 100% of available renewable resources. In Europe, approximately 20% of the territory and 30% of its population experience water stress each year, with Spain and the Mediterranean basin being the most affected areas. In Latin America, countries such as Mexico, Chile, and Peru face serious water challenges due to aquifer overexploitation and the impact of climate change on water availability.

How the Water Crisis Pressures Costs and Employment

The water crisis generates pressure on costs and employment mainly for three key reasons:

1. Increase in Operating Costs

Water is an essential input for many industries. When there is scarcity or restrictions on access to water sources, companies must seek more expensive alternatives, such as:

  • Purchase of water from private sources
  • Infrastructure for collection and treatment
  • Fines and environmental regulations

Example: In the food and beverage industry, reduced access to water forces companies to pay more for the resource, which increases production costs and, consequently, final consumer prices.

2. Disruption in Production and the Supply Chain

When a company cannot access enough water, production is reduced or even temporarily halted. This can occur due to:

  • Raw material scarcity
  • Interruption in manufacturing
  • Dependence on affected suppliers

Example: In Argentina, drought has reduced the yield of key crops such as soy and wheat, impacting not only farmers but also exports and companies dependent on these products.

3. Job Reduction and Effects on the Economy

When production decreases, companies face economic losses, which can lead to layoffs or reduced working hours. The most affected sectors include:

  • Agriculture
  • Industry and manufacturing
  • Services and commerce

Example: In Lima, a study estimated that a 30% reduction in water availability could lead to the loss of over 35,000 jobs due to production contraction.

Technological Innovations and Soil and Ecosystem Restoration to Face the Water Crisis

Given the growing water scarcity, the private sector is adopting various technological innovations to mitigate the impact and improve efficiency in resource use. These solutions seek not only to guarantee the sustainability of water supply but also to reduce operating costs and optimize production processes in key industries.

In the agricultural sector, the application of artificial intelligence (AI) and advanced sensors in irrigation systems has proven highly efficient. These systems analyze soil moisture and climatic conditions in real-time, allowing for precise adjustment of water use and reduction of waste.

Another key innovation is the use of atmospheric water generators, which extract moisture from the air and convert it into potable water. Startups in Latin America and Africa are developing these technologies to supply communities and companies in high water stress areas.

Furthermore, wastewater recovery and recycling have become a fundamental practice for industries such as textiles, manufacturing, and mining. Leading companies in these sectors are investing in treatment plants that allow water to be reused in their production processes.

In addition to implementing advanced technologies, the private sector is also promoting soil and ecosystem restoration strategies as a complementary solution to face the water crisis. Agricultural and forestry companies are adopting soil regeneration practices, such as reforestation and the use of cover crops, to improve water retention capacity and reduce erosion.

The restoration of wetlands and watersheds is also gaining relevance. Various industries have begun to invest in the protection and rehabilitation of aquatic ecosystems, recognizing their fundamental role in regulating the water cycle.

Companies that incorporate these strategies not only improve their environmental sustainability but also reduce operating costs by ensuring more stable access to the water resource.

Therefore, to mitigate the effects of the water crisis, it is essential for companies to adopt sustainable strategies, such as optimizing water use, diversifying water sources, and collaborating with the public sector. Investment in water infrastructure and the development of innovative technologies will be key to ensuring economic stability and operational continuity in a context of increasing resource scarcity.

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Opinion note

Getting to Know the Community: The First Step to a Successful Water Project.

Carolina Pittella – Project Manager at Agua Segura

When it comes to water projects in rural areas, the challenge isn’t so much about “what” to do, but “how” to do it. In my experience, understanding the community and the water resources available in the area is the first and most crucial step in developing an effective work plan. Listening to people, understanding their customs and needs, allows us to build realistic and sustainable projects that have a true impact on their lives.

Local Allies: Key to Understanding the Territory

In the process, I always start by including local work teams as key allies. They’re the first to point out the limitations and challenges we’ll face. While it might seem daunting at first, it’s at that moment when the right questions emerge, and the true scope of the project begins to take shape.

These teams know better than anyone the climatic conditions, appropriate schedules, local suppliers, and necessary logistics, such as road conditions or costs. Taking these aspects into account can make a huge difference in the project’s success and optimize available resources.

Foundations in the Territory: Bridges to the Community

In addition to local teams, foundations that have been working in the territory for years are fundamental pieces. They not only know the specific needs of the community but also facilitate initial contact and help adjust the project’s scope, if necessary.

Establishing a close relationship opens doors for implementing quicker and more effective solutions. Entering the territory hand-in-hand with someone known will pave the way for subsequent challenges and facilitate the community’s ownership of the solutions.

Adapted and Effective Communication

Another key factor in planning is choosing the right communication channel for each team. Not everyone communicates or receives information in the same way. Identifying whether a call, video call, message, or email is the best option helps maintain an efficient and effective workflow.

Furthermore, it’s essential to adjust communication frequency according to available time and, if necessary, conduct in-person visits to strengthen relationships and ensure the project progresses smoothly.

The Importance of Context and Teamwork

Ultimately, a project in a rural community can only succeed if we understand the context and build strong alliances with those who know the terrain best. Thus, teamwork becomes the key to bringing safe water to those who need it most.

At Agua Segura, we are committed to community projects that integrate technical solutions with active listening, cultural respect, and local participation. Because no system works if it’s not designed with people at its center, and no solution is sustainable if it doesn’t originate from the territory itself.

For more information please visit our website: aguasegura.com

Read more

Opinion note

Networking: Local Allies for Lasting Impact

Read more

Opinion note

The Water Crisis: The Economic Challenge Facing the Private Sector

Read more

Opinion note

Getting to Know the Community: The First Step to a Successful Water Project.

Read more

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