08/07/2025
Agua Segura

The Water Crisis: The Economic Challenge Facing the Private Sector

By Fernanda Marmorek, CFO of Agua Segura

The water crisis is a silent but devastating threat to the private sector globally. The growing scarcity of this resource affects production, operating costs, and the viability of numerous industries. In particular, sectors such as manufacturing, agribusiness, mining, energy, and technology face significant challenges due to decreasing access to reliable water sources.

According to a WWF report, in 2021, freshwater had an estimated economic value of 58 trillion dollars, representing 60% of the global economy. However, this resource has historically been undervalued, leading to its excessive use and the degradation of water ecosystems. Overexploitation and pollution of water sources are generating adverse economic impacts for the private sector, increasing pressure on production costs and creating uncertainty in long-term investments.

Globally, the water crisis represents a significant threat to the economy. It is estimated that by 2050, around 46% of the world’s Gross Domestic Product (GDP) could originate in areas with high water risk, a significant increase compared to the current 10%. Furthermore, in 2018, economic losses related to water problems amounted to 38.5 billion dollars, although the actual impact could be higher due to a lack of data from many companies. In 2024, water-related disasters, such as floods and droughts, caused economic losses exceeding 550 billion dollars, in addition to the tragic loss of over 8,700 lives and the displacement of 40 million people.

Regions with the highest water stress include North Africa, where water extraction levels exceed 100% of available renewable resources. In Europe, approximately 20% of the territory and 30% of its population experience water stress each year, with Spain and the Mediterranean basin being the most affected areas. In Latin America, countries such as Mexico, Chile, and Peru face serious water challenges due to aquifer overexploitation and the impact of climate change on water availability.

How the Water Crisis Pressures Costs and Employment

The water crisis generates pressure on costs and employment mainly for three key reasons:

1. Increase in Operating Costs

Water is an essential input for many industries. When there is scarcity or restrictions on access to water sources, companies must seek more expensive alternatives, such as:

Purchase of water from private sources
Infrastructure for collection and treatment
Fines and environmental regulations

Example: In the food and beverage industry, reduced access to water forces companies to pay more for the resource, which increases production costs and, consequently, final consumer prices.

2. Disruption in Production and the Supply Chain

When a company cannot access enough water, production is reduced or even temporarily halted. This can occur due to:

Raw material scarcity
Interruption in manufacturing
Dependence on affected suppliers

Example: In Argentina, drought has reduced the yield of key crops such as soy and wheat, impacting not only farmers but also exports and companies dependent on these products.

3. Job Reduction and Effects on the Economy

When production decreases, companies face economic losses, which can lead to layoffs or reduced working hours. The most affected sectors include:

Agriculture
Industry and manufacturing
Services and commerce

Example: In Lima, a study estimated that a 30% reduction in water availability could lead to the loss of over 35,000 jobs due to production contraction.

Technological Innovations and Soil and Ecosystem Restoration to Face the Water Crisis

Given the growing water scarcity, the private sector is adopting various technological innovations to mitigate the impact and improve efficiency in resource use. These solutions seek not only to guarantee the sustainability of water supply but also to reduce operating costs and optimize production processes in key industries.

In the agricultural sector, the application of artificial intelligence (AI) and advanced sensors in irrigation systems has proven highly efficient. These systems analyze soil moisture and climatic conditions in real-time, allowing for precise adjustment of water use and reduction of waste.

Another key innovation is the use of atmospheric water generators, which extract moisture from the air and convert it into potable water. Startups in Latin America and Africa are developing these technologies to supply communities and companies in high water stress areas.

Furthermore, wastewater recovery and recycling have become a fundamental practice for industries such as textiles, manufacturing, and mining. Leading companies in these sectors are investing in treatment plants that allow water to be reused in their production processes.

In addition to implementing advanced technologies, the private sector is also promoting soil and ecosystem restoration strategies as a complementary solution to face the water crisis. Agricultural and forestry companies are adopting soil regeneration practices, such as reforestation and the use of cover crops, to improve water retention capacity and reduce erosion.

The restoration of wetlands and watersheds is also gaining relevance. Various industries have begun to invest in the protection and rehabilitation of aquatic ecosystems, recognizing their fundamental role in regulating the water cycle.

Companies that incorporate these strategies not only improve their environmental sustainability but also reduce operating costs by ensuring more stable access to the water resource.

Therefore, to mitigate the effects of the water crisis, it is essential for companies to adopt sustainable strategies, such as optimizing water use, diversifying water sources, and collaborating with the public sector. Investment in water infrastructure and the development of innovative technologies will be key to ensuring economic stability and operational continuity in a context of increasing resource scarcity.

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26/12/2025

A Year of Learning, Impact, and Vision: Highlights from 2025 at Agua Segura

We are closing out a 2025 that challenged us on multiple levels: environmental, economic, and social. It was a year that pushed us to adapt, to make difficult strategic decisions, to be creative in our execution, and, above all, to reaffirm our commitment to water security and the communities we support. Every project deployed, every community strengthened, and every step forward toward equitable access to safe water, water governance, and watershed health demonstrated that the path we have chosen is the right one.

Adaptation, Strategy, and Tangible Results

This year demanded more from us than ever: creativity, resilience, and operational excellence. Climate change and its consequences—ranging from extreme droughts to unpredictable weather events—driven us to rethink our approaches and prioritize solutions tailored to the local context.

We adjusted our strategies, optimized resources, and most importantly: we learned. We learned to look beyond the short term, to strengthen ties with communities, to further professionalize our processes, and to build indicators that reflect the true impact of our work. As a result, we achieved greater operational capacity, stronger teams, and a clearer vision for the future.

Projects that Left a Mark

Throughout 2025, we implemented community water projects focused on access, resource quality, and sustainability. From filtration and water treatment technologies in rural schools to watershed conservation actions, every initiative was designed alongside local partners and with the active participation of the communities.

We also expanded our work in WASH (Water, Sanitation, and Hygiene), integrating education, infrastructure, and community engagement to achieve lasting changes in habits and sanitary conditions.

Innovation with Purpose

Innovation was a cross-cutting pillar of our work. In 2025, we accelerated the use of technological tools for water quality monitoring, developed more efficient aquifer recharge processes, and delved deeper into nature-based solutions as a response to the water crisis.

Additionally, we incorporated new processes for sustainable water management, traceability, and impact assessment—all of which are key to building projects that truly improve people’s lives.

Partnerships as the Engine of Change

None of this would be possible without our collaboration ecosystem. In 2025, we strengthened our alliances with local governments, foundations, companies, and social organizations. We share a common vision with them: that access to safe water is not just a necessity, but a fundamental human right and a vital tool for development.

Challenges brought us together, and thanks to that mutual trust, we were able to respond faster, implement more efficiently, and generate a greater impact.

Looking Ahead to 2026: A Clear Vision, a Renewed Commitment

We know that 2026 will bring new challenges. But it also finds us better prepared. In this upcoming year, we will:

Scale our impact to reach more rural and urban communities.
Strengthen our alliances across all sectors.
Accelerate innovation, especially in low-cost, high-effectiveness projects.
Continue building trust and transparency with those who support us.

We are driven by the conviction that we build comprehensive water solutions with high social, environmental, and economic value—solutions that adapt to the context and can be sustained over time.

To Those Who Walk Alongside Us

To our team, our partners, the communities we work with, and every person who believes in our purpose: thank you for being a part of this journey.

Impact is built together, with vision, commitment, and action.

Happy New Year!

🎥 Watch our 2025 video recap

22/07/2025

Networking: Local Allies for Lasting Impact

By the Agua Segura Team

At Agua Segura, we are convinced that no project can have a real and sustainable impact unless it is built together with those who know and inhabit the territory. Collaboration with local actors is not only an effective strategy but also an ethical principle that guides our way of working. In territories marked by resource scarcity and social vulnerability, understanding the context and community dynamics is as important as the technology or infrastructure being implemented.

The Importance of the Territory and Community Water Projects.

The challenges linked to water security are complex and require solutions adapted to each reality. Therefore, working with local allies is a fundamental part of how we do things. We rely on organizations, foundations, cooperatives, and local governments that understand the reality of the place and provide key insights to ensure that solutions truly work.

They are the ones who help us identify opportunities, who know the communities we will work with, and with whom we jointly design strategies adapted to each context. And, above all, they are the ones who make it possible for the impact to last over time.

Adapting Solutions to Local Reality

Sustainable water management requires planning that considers not only technical aspects but also social, cultural, and environmental ones. For example, installing a rainwater harvesting system or improving sanitation without understanding community customs can lead to rejection or lack of ownership. Therefore, before defining any intervention, we conduct a participatory diagnosis with key local stakeholders.

Listening to those who inhabit the territory is the first step towards a successful intervention. Often, water challenges are also linked to watershed management, water conservation in agricultural or domestic uses, or to problems of access and quality. Each territory presents a different range of possible solutions, and only through collaborative work can we choose the appropriate ones.

The Role of Grassroots Organizations

Foundations, civil associations, cooperatives, and other community organizations play a leading role. In many cases, they are already developing projects related to water, health, education, or local production. Working with them allows us to complement knowledge, strengthen local capacities, and ensure that actions do not dissipate over time.

These organizations also serve as a fundamental bridge to communities. They facilitate communication, help build trust, and act as catalysts for change. Furthermore, they often have greater flexibility to adapt to local rhythms and the particularities of each area. They are, ultimately, guardians of the process and strategic allies in implementation and monitoring.

Water Security: Shared Challenges, Joint Solutions.

Because when a project faces challenges—and there always are—it is precisely joint work that allows us to find answers. Mutual trust, constant dialogue, and a shared will to transform enable us to adapt, overcome obstacles, and move forward. Throughout our experience, we have learned that relationships are as important as results.

In contexts where access to water and sanitation remains a historical debt, we need to promote community water projects with a participatory approach. These projects not only improve infrastructure and water quality but also promote co-responsibility and the empowerment of people. The solution to the water crisis cannot be imposed; it must be built.

Sustainability Begins with Local Ownership

The permanence of results depends on community ownership. This includes both the maintenance of technologies and the continuity of hygiene practices and water care. When people feel part of the process, when they understand how a solution works and why it is important, they are more likely to sustain it over time.

Additionally, we promote WASH (Water, Sanitation, and Hygiene) training workshops, where we address both technical and cultural issues. Nature-based solutions for water are also a fundamental axis in our interventions, integrating the restoration of aquatic ecosystems, aquifer recharge, and water replenishment as key strategies.

Building Networks That Transcend Projects

We know that truly transformative projects are not done alone. They are built through networks, and it is this joint work that achieves significant change and aligns with our purpose: water as a right, as a resource, as an opportunity. At Agua Segura, we foster public-private partnerships, links with local governments, universities, the private sector, and international organizations working for water security.

Corporate water responsibility also finds its place in this collaborative approach. Companies can be strategic allies in implementing sustainable solutions, contributing resources, technical knowledge, or strengthening value chains committed to local development.

A Commitment Built Day by Day

Ultimately, our experience shows that to achieve a sustainable impact, it is not enough to have a good technical solution. It is necessary to build relationships, respect the rhythms of the territory, learn to work with others, and trust in collective wisdom. Thus, each new project becomes an opportunity to grow together and ensure that the right to water is a reality for everyone.

Working with local allies is not just a methodology: it is a philosophy. A way of inhabiting territories with respect, humility, and commitment. It is also a way to address the water crisis collectively, recognizing that every person, every organization, and every community has something valuable to contribute to building a more just, resilient, and sustainable future.

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24/06/2026

World Environment Day: Why Plastic Is Also a Water Crisis

Every June 5th, the world pauses for a moment to remember something that should be self-evident: the planet we inhabit has limits. World Environment Day, led by the United Nations Environment Programme (UNEP), is an opportunity to put the most urgent environmental challenges on the agenda and call for collective action.

This year, at Agua Segura, we want to highlight a connection that often goes unnoticed: the relationship between plastics and the water crisis. A relationship that is not metaphorical. It is chemical, ecosystemic, and deeply territorial.

Plastic doesn’t disappear. It breaks down and reaches the water

When plastic is not properly managed, it doesn’t disappear. It fragments into increasingly smaller particles — known as microplastics — that end up in rivers, watersheds, aquifers, and oceans. According to UNEP data, between 9 and 14 million tons of plastic enter the ocean every year. But the problem doesn’t start or end at sea.

Microplastics have been found in drinking water sources, agricultural soils, fish tissue, and human blood. They affect aquatic biodiversity, disrupt the natural cycles of ecosystems, and compromise the quality of water that entire communities depend on to live, produce, and develop.

The plastic crisis and the water crisis are not two separate problems. They are two symptoms of the same production and consumption model that ignores the natural limits of the planet.

Water security and biodiversity: an interdependent system

At Agua Segura, we work with this reality on the ground every day. We know that water security cannot be guaranteed by infrastructure alone. It depends on healthy ecosystems, functioning watersheds, soils that absorb water effectively, and communities with the capacity to care for and manage this resource.

When ecosystems become contaminated — with plastics, agrochemicals, or industrial waste — that chain breaks down. Wetlands lose their retention capacity. Degraded soils no longer filter as they once did. Communities that rely on surface or groundwater sources are left exposed.

That is why talking about the environment on June 5th is also talking about water. And talking about water means talking about the natural systems that sustain it: forests, wetlands, soils, rivers, aquifers. All of them threatened, among other things, by plastic pollution.

What can companies do?

Organizations have a role that cannot be delegated. Not only because plastic and water are part of their value chains, but because they have the capacity to scale solutions that go beyond their own operations.

This year, together with Unplastify, we developed a series of special proposals for corporate teams looking to engage with this agenda in a concrete, meaningful, and transformative way:

Inspirational talk: a awareness session on the impact of plastics on water, nature, and communities. Ideal for building internal awareness and opening conversations about sustainability within teams.

Solution design workshop: a participatory dynamic for co-creating concrete responses to plastic and water challenges. An activity that combines creativity, collaboration, and purpose.

Clean-up day: a collective action experience in contact with urban nature. Because change is also built with our hands.

These proposals are not just team-building activities. They are opportunities for organizations to integrate the environmental agenda from within, with teams that understand the problem, commit to the solution, and build a culture of sustainability.

June 5th is a date. The commitment is permanent

World Environment Day serves an important function: it raises visibility. But the environmental crisis has no expiration date and cannot be resolved with a single awareness event. It requires strategic decisions, sustained investment, and the willingness to change production and consumption models that have carried decades of inertia.

At Agua Segura, we believe that companies that understand this have a real competitive advantage: they build resilience before scarcity forces them to. They design solutions before regulators require them. They generate value for their territory before social conflict demands it.

Plastic in water is not just an environmental problem. It is an indicator of how an organization relates to the ecosystem it depends on. And changing that is possible, measurable, and necessary.

Does your company want to activate Environment Day with real impact?

Together with Unplastify, we design tailored proposals for teams that want to go beyond communication and connect with concrete environmental action. Talks, workshops, and clean-up days designed to build awareness, creativity, and commitment.

If you’re interested in exploring how we can support your organization this June 5th — and beyond — reach out to schedule a call. We’re here to help you design a water and environmental impact strategy that makes sense for your company and your territory.

#WorldEnvironmentDay #Plastics #WaterSecurity #WaterStewardship #Sustainability #ESG #AguaSegura #Environment #SDG6 #Biodiversity

24/06/2026

World Environment Day: Why Plastic Is Also a Water Crisis

28/05/2026

World Environment Day: Why Plastic Is Also a Water Crisis

Every June 5th, the world pauses to acknowledge something that should be self-evident: the planet we inhabit has limits. World Environment Day, led by the United Nations Environment Programme (UNEP), is an opportunity to bring the most urgent environmental challenges onto the agenda and call for collective action.

This year, at Agua Segura, we want to address a connection that often goes unnoticed: the relationship between plastics and the water crisis. A relationship that is not metaphorical. It is chemical, ecosystemic and deeply territorial.

Plastic Does Not Disappear. It Fragments and Reaches Our Water

When plastic is not properly managed, it does not disappear. It breaks down into increasingly smaller particles — known as microplastics — which end up in rivers, watersheds, aquifers and oceans. According to UNEP data, between 9 and 14 million tons of plastic enter the ocean every year. But the problem does not begin or end at sea.

Microplastics have been found in drinking water sources, agricultural soils, fish tissue and human blood. They affect aquatic biodiversity, disrupt the natural cycles of ecosystems and compromise the water quality that entire communities depend on to live, produce and develop.

The plastic crisis and the water crisis are not two separate problems. They are two symptoms of the same model of production and consumption that ignores the natural limits of the planet.

Water Security and Biodiversity: An Interdependent System

At Agua Segura we work with this reality on the ground every day. We know that water security cannot be guaranteed by infrastructure alone. It depends on healthy ecosystems, functional watersheds, soils with strong infiltration capacity and communities with the ability to care for and manage the resource.

When ecosystems become contaminated — by plastics, agrochemicals or industrial waste — that chain breaks down. Wetlands lose their retention capacity. Degraded soils no longer filter as they once did. Communities that depend on surface or groundwater sources become vulnerable.

That is why talking about the environment on June 5th also means talking about water. And talking about water means talking about the natural systems that sustain it: forests, wetlands, soils, rivers and aquifers. All of them threatened, among other things, by plastic pollution.

What Can Companies Do?

Organizations have a role that cannot be delegated. Not only because plastic and water are part of their value chains, but because they have the capacity to scale solutions that reach far beyond their own operations.

This year, together with Unplastify, we developed a series of special proposals for corporate teams looking to engage with this agenda in a concrete, meaningful and transformative way:

Inspirational talk: a awareness session on the impact of plastics on water, nature and communities. Ideal for building internal awareness and opening sustainability conversations within teams.

Solutions design workshop: a participatory session to co-create concrete responses to plastic and water challenges. An activity that combines creativity, collaboration and purpose.

Clean-up day: a collective action experience in contact with urban nature. Because change is also built with your hands.

These proposals are not just team-building activities. They are opportunities for organizations to integrate the environmental agenda from within — with teams that understand the problem, commit to solutions and build a culture of sustainability.

June 5th Is a Date. The Commitment Is Permanent

World Environment Day serves an important purpose: it makes the crisis visible. But the environmental crisis has no expiration date and cannot be resolved with a single awareness event. It requires strategic decisions, sustained investment and the willingness to change production and consumption models that have decades of inertia behind them.

At Agua Segura we believe that companies that understand this have a real competitive advantage: they build resilience before scarcity forces them to. They design solutions before regulators require them. They generate value for their territory before social conflict demands it.

Plastic in water is not just an environmental problem. It is an indicator of how an organization relates to the ecosystem it depends on. And changing that is possible, measurable and necessary.

Does Your Company Want to Activate Environment Day With Real Impact?

Together with Unplastify we design tailored proposals for teams that want to go beyond communication and connect with concrete environmental action. Talks, workshops and clean-up days designed to generate awareness, creativity and commitment.

If you are interested in exploring how we can support your organization this June 5th — and beyond — reach out to coordinate a call. We are here to help you design a water and environmental impact strategy that makes sense for your company and your territory.

23/04/2026

Earth Day: why water security depends on climate, ecosystems and territory

Every April 22nd, Earth Day is celebrated, a date that invites us to reflect on the relationship between the natural systems that sustain life and the decisions we make as a society to protect them. In this context, talking about the planet also implies talking about water. Not only because it is an essential resource for health, production, and development, but because today scientific evidence shows that water is at the center of many of the most urgent environmental challenges of our time.

At Agua Segura, we understand that water security cannot be addressed as an isolated issue. Water is not a resource independent of the rest of the system. Its availability, quality, and resilience depend directly on the state of ecosystems, the health of watersheds, land use, and how climate change is altering natural cycles.

Therefore, Earth Day is a key opportunity to broaden the conversation: protecting the planet also means protecting the systems that make water possible.

Water at the center of the climate crisis

For a long time, water management was treated as a technical or sectoral issue. However, today that perspective is no longer enough. The Intergovernmental Panel on Climate Change (IPCC), the main international body of the United Nations for assessing climate science, warns that more than 50% of the impacts of climate change manifest through water.

This means that many of the most visible and serious consequences of the climate crisis appear in the form of:

prolonged droughts,
extreme rain events and floods,
alterations in hydrological cycles,
increasing variability in water availability,
pressure on agricultural, urban, and ecosystem systems.

In other words, water is one of the main vehicles through which climate change impacts communities, territories, and economies.

This reality redefines the concept of water risk. It is no longer just about scarcity or access. It also involves understanding how the climate modifies the functioning of the water system as a whole and how that affects the stability of watersheds, food production, infrastructure, and the resilience of communities.

The deterioration of the planet is also a water crisis

To this scenario is added another equally critical dimension: the degradation of ecosystems. The United Nations Environment Programme (UNEP) warns that more than 75% of the planet’s land surface presents some degree of degradation.

This data does not only talk about loss of biodiversity or environmental deterioration. It also talks about water.

When soils degrade, when forests disappear, when wetlands are altered, or when recharge areas lose functionality, territories lose their natural capacity to:

infiltrate water,
retain moisture,
regulate flows,
recharge aquifers,
buffer extreme events,
filter and improve water quality.

This means that the problem is not only how much water is available, but whether the natural system that produces, regulates, and distributes it is still functioning.

And that is one of the most important keys to understanding the current water crisis.

Water security cannot be thought of in isolation

Frente a este contexto, se vuelve evidente que la seguridad hídrica no puede construirse con una mirada fragmentada. No alcanza con medir consumo, optimizar una operación o instalar infraestructura si no se comprende el estado del territorio y la capacidad real de la cuenca para sostener el recurso.

Water security requires an integral vision that articulates at least four fundamental dimensions:

Water management This implies improving efficiency, reducing losses, protecting sources, optimizing productive uses, and ensuring access to safe and continuous water.
Ecosystem restoration Healthy ecosystems are part of the natural water infrastructure. Restoring forests, wetlands, soils, peatlands, or degraded areas strengthens the territory’s capacity to regulate water.
Climate adaptation In a scenario of greater water uncertainty, it is necessary to design solutions that increase resilience against droughts, floods, and climate variability.
Land use and territorial management Decisions on agriculture, urbanization, conservation, and productive development directly impact the functioning of watersheds.

Therefore, talking about sustainable water security necessarily implies integrating water, climate, biodiversity, and territory into the same strategy.

Water is not an isolated resource: it is the result of a complex system

One of the most important ideas that should guide the conversation on sustainability today is that water does not exist in isolation. It is not simply a available resource that is extracted, used, and replaced.

Water is the result of a complex system where the following intervene:

climate,
vegetation cover,
soil health,
biodiversity,
the infiltration capacity of the territory,
watershed governance,
productive and urban decisions.

When one of those components fails, the water system weakens.

This explains why in many territories the water crisis is not just a matter of scarcity. It is a matter of systemic degradation.

And it also explains why isolated solutions—focused solely on infrastructure or efficiency—often fall short of solving the underlying problems.

Protecting the Earth is also protecting water

Earth Day reminds us that environmental challenges are deeply connected. You cannot talk about climate change without talking about water. You cannot talk about biodiversity without talking about watersheds. You cannot talk about resilience without considering how natural systems that sustain the water cycle are protected and restored.

Caring for the planet also means:

protecting and restoring ecosystems,
reducing soil degradation,
strengthening watershed management,
implementing nature-based solutions,
innovating with measurable impact,
promoting sustainable territorial decisions.

At Agua Segura, we believe that acting against the water crisis requires a systemic, collaborative, and evidence-based approach. It means working not only on the resource, but on the system that makes it possible.

Innovate and act to build water resilience

In a context of water stress, climate change, and environmental degradation, action can no longer wait. The conversation on sustainability must move from diagnosis towards the implementation of concrete solutions.

That implies:

innovating with purpose,
measuring impact in the territory,
designing watershed-based strategies,
integrating ecological restoration and water management,
building alliances between communities, companies, and organizations.

The water resilience of the future will depend on our ability to understand that water does not protect itself. It is protected when we care for the territory, ecosystems, and the relationships that sustain its cycle.

Earth Day: an opportunity to rethink water

Every April 22nd, Earth Day reminds us that the planet functions as an interdependent system. And in that system, water occupies a central place.

Talking about water today is no longer just talking about availability. It is talking about water security, climate change, ecosystem restoration, biodiversity, territorial management, and resilience.

Because water is not an isolated resource.

It is the result of a complex system.

And protecting the Earth also means protecting the water.

This Earth Day, we renew a conviction that guides our work: water security is only possible when we act on the entire system, with integral solutions, collaboration, and a long-term vision.

by aguasegura.com